Excellence Sells

Excellence sells . . . period! (some periods need an exclamation point)

And yet, companies everywhere spend more money on marketing than they do on excellence.

Before he died, the father of modern marketing, David Ogilvy, once said, “Great marketing only makes a bad product fail faster.”

Create something great and you will be in high demand, because excellence sells.

If today finds you struggling to capture market share, it is time to be honest about your product.

i2i,

Randy

Where have you experienced excellence during the past month?

 

 

 

Leave a comment



Coach Brown

8 years ago

Word of mouth testimonies remain the #1 most powerful advertisement for any business. Amen Randy.

randygravitt

8 years ago

Thanks Coach!

Dan Black

8 years ago

I recently went to Chik-Fil-A and they always deliver excellence. Those who do stay in business. Great post.

randygravitt

8 years ago

Thanks Dan!

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